BLU SPAS INC ELEVATES SPA DESIGN AT RESORTS WORLD LAS VEGAS October 25 2021
World-renowned, Award-winning Wellness Spa Designers Cary Collier and Doug Chambers Lend Global Expertise to Create a Compelling Social Wellness Experience Matching the Thrill and High Energy of Sin City
Whitefish, MT (October 25, 2021) – Cue the Sauna Meister. Said no one ever at a health spa in the United States. Until now.
Inspired by bathhouses in Finland and Austria, the Art of Aufguss makes its US debut on the Strip with a spa experience that is both performative and holistic. The Blu Spas design team’s goal was to create a new way to “spa” when they helped envisioned Awana Spa & Wellness at Resorts World Las Vegas, which just opened its doors September 2021. The spa, through its design and unique amenities, naturally invites a social spa experience and pays homage to sacred geometry and ancient therapies such as contrast bathing. The award-winning design team assembled a menagerie of experiences within the 26,000 square-foot facility, including:
- Art of Aufguss, a social sauna event space complete with a Sauna Meister
- Fountain of Youth, a water-themed area with five pools at different temperatures
- Sacred Geometry, design elements that use mathematics to create energy
- Crystal Laconium Room with heated salt stones for halotherapy
- Tepidarium Chairs, heated seats to soothe sore muscles and promote relaxation
- Rain Walk, a cooling and warming rain hydrotherapy experience
- Fitness Center, a 7,000-square-foot health club with Pelotons and Recovery Zone
- Bali-inspired spa services by Kim Collier, JAMUspa
The first of its kind in the US, the Art of Aufguss is a community-centric sauna experience led by a Sauna Meister who orchestrates a journey of heat, aromatherapy, choregraphed music, lighting and dancing towels while moving heat around the room to the beat of the music. This performance within a spa experience originates from Austria and is very popular in Europe. Blu sought consultation from a team of experts in the wellness space, including London-based CEO of Design for Leisure Don Genders, who recommended the event sauna to be part of the design.
Inspired by the BLU GALAXY design concepts that the company envisioned for future spa design work are a symphony of aquatic features that underscore the importance of water to well-being. The Fountain of Youth experience provides five soaking pools, all varying in temperature which have different benefits for the body. The pools are similar in size and shaped in the form of flower petals, making it easy to move from pool to pool. The space is also home to a heated Crystal Laconium room with salt inhalation stones and radiant heat coming through to the benches. There are vapor-filled steam rooms, cool mist showers and a separate Rain Walk leading out of the sauna. The co-ed facility features LED screens which rotate different nature scenes in the background, with changing room temperatures to match the visuals.
Desmond Stevens, President of STO Design Group was integral to the layout and vision of the water feature designs.
“Awana Spa & Wellness’s signature water features are uniquely configured in an ‘Aquatic Lounge’; a space where a four leafed cluster of cold, tepid, warm and hot water bodies intersect on a centered, shallow dish of cool water. The close adjacency visually suggests a confluence of these waters, inviting and enticing bodily reinvigoration by successive immersions through the distinct basins; a metaphor for the swirling temperature changes common in natural thermal springs,” comments Stevens.
He adds, “Augmenting the aquatic ambience, a soft rain periodically falls the full height of the room, lightly splashing into the central, circular area. Bathers can choose to pass through or around this gentle, vertical stream while moving between the pools. Other features include aerated hydrotherapy jets and elevated swan-neck nozzles to provide both submerged hydrotherapy back relaxation and reviving water streams for neck and shoulders, while those in the hot basin can enjoy rising plumes of champagne-sized bubbles ascending from the floor to envelop and sooth from foot level to the upper body.”
When planning the layout of the spa, the team wanted to ensure good flow, good vibes and to honor the principles of sacred geometry into the plans with the help of Scott Elden, Blu’s creative design guru. The layout design and inspiration came from patterns in nature, the golden ratio and fractal geometry – things a spa guest would never dream go into the design of a spa. Rounded rooms and circular themes were used throughout and if one were to hover above the spa, the depiction of Gautama Buddha seated in a meditation pose with a forehead mark and traditional topknot would overlay onto the reception and water areas – resulting in a natural calmness and good energy within these spaces, a subtlety not noticeable to the naked eye.
A new 7,000-square-foot Fitness Center serves more as a full-service health club and was designed by Matt Laird, Blu’s accomplished fitness expert. The space not only incorporates Pelotons and a Mirror – for those who don’t want to miss a beat on their at-home workouts -- it also features a Recovery Zone – a core component for athletes working to achieve peak performance. The zone features TheraBody massagers, vibrating power plates and compression pants. In addition to cutting-edge fitness equipment from LifeFitness, motivating and inspiring messaging can be seen on the walls such as “Your Only Limit is You.” A Vero water system in the fitness center and spa serves to cut back on plastic bottle waste with still and sparkling water available on tap.
When Resorts World Las Vegas Spa Director Jennifer Lynn was ready to curate products and services for this one-of-a-kind space, she connected with Bali-inspired product line JAMUspa to bring the unique benefits of herbal healing, spa rituals and JAMU Massage to the 19 treatment rooms. Three signature experiences were designed by Kim Collier using JAMU including:
A luxurious ritual from the royal palaces of Central Java, Indonesia. Traditionally given for 40 days, every day, prior to the wedding day, the bride-to-be receives this body treatment & massage from women in the family, as a way of passing down wisdom. Begin with foot soak ritual, continue with ‘Lulur’ turmeric body scrub, fresh yoghurt rub and flower shower rinse. Complete with JAMU Massage for body balancing, energizing and empowering the feminine energies. Includes 30 minutes of relaxation time in the suite.
Midnight in Bali
Increase chi, blood flow and healing potential with the next best thing to Bali, Indonesia at midnight or anytime. Begin with Foot Soak Ritual, continue with full body ginger spice ‘Boreh’ scrub and flower shower. Continue with Balinese foot reflexology and full body balancing JAMU massage. A must experience for body, sole and soul. Includes 30 minutes of relaxation time in the suite.
This energizing full body treatment uses a combination of warming spices and Balinese techniques including skin rolling, wringing, rocking and pressure points to soothe damaged tissue and relieve strained muscles. Begin with foot soak ritual, continue with JAMU massage and choice of Jasmine Frangipani or Ginger Spice organic oils massaged into the body and scalp. Complete with traditional ‘Boreh’ spice back scrub with using ginger root to enhance energy, promote digestion and improve circulation.
Cary Collier, co-founder of Blu Spas Inc says of the project, “The wellness and spa planning for the Awana Spa & Wellness was thrilling due to a punch bowl full of innovations and distinctive design elements. The quest with our stakeholders and project team was to craft a communal bathing signature hub with sizzle and a fun gathering vibe. Introducing the Sauna Aufguss to the US market was a highlight and something new and memorable for Las Vegas. The collection of social venues allows for flexible operating hours during the day or for a nightly hang out. Guests have a great variety of choices for experiences to relax and play in feel good spaces. Importantly, our concept and design were created to establish a business model reducing overall payroll-related operating costs.”
Overall Design: Blu Spas Inc.
Thermal Feature Consult: Design for Leisure
Water Feature Design: STO Design Group
Pool & Thermal Feature Design and Fabrication: WaterFX
Interior Design: Rodrigo Vargas Design
Wellness and Spa Director: Jennifer Lynn
Awana Spa & Wellness is one of several spas designed by Blu that has opened post-Covid in 2021 and are seeing a huge increase in visitation and bookings due to a supercharged demand for wellness experiences.
- Spa at Sweetgrass Inn located in Isle of Palms, South Carolina
- Sunny’s Spa at The Seabird in Oceanside, California
- Trellis Spa at The Houstonian in Houston, Texas
- Tierra Luna Spa at Arizona Biltmore, A Waldorf Astoria Resort in Phoenix Arizona
- The Spa at The Gage Hotel in Marathon, Texas
- Four Seasons New Orleans
- Market Square Tower Residences in Houston, Texas
More information on Blu Spas Inc may be found on https://www.bluspasinc.com/ or by e-mailing email@example.com.
About Blu Spas, Inc. – Since launching Blu Spas in 1999, Cary Collier, Doug Chambers and their team have provided consulting, and operating solutions for more than 400 different projects – including hotels, resorts, clubs, and residential properties – in over 40 countries. Spanning the wellness, spa, salon and fitness industries, their experience includes distinctive design, operations, business models and analysis, treatment development, product designation and training. Named among the “Top Innovators in the World” by Hospitality Design, Blu Spas works with renowned brands including Four Seasons, Ritz-Carlton Reserve / St. Regis / W / Bulgari / Autograph, Belmond, Hyatt, Waldorf-Astoria / Hilton, Kimpton, Nobu, Hard Rock.
Media Contact: Darlene Fiske, firstname.lastname@example.org or 512-331-7755
Sundays In Bali March 01 2021
Happy Love & Lunar New Year! February 12 2021
Batik Balinese Face Masks February 06 2021Batik face masks for sale. Jamuspa is excited to offer a new product, straight from Bali! Stay safe and healthy with our high-quality Batik Face Masks.
Bring Bali To Your Spa-At-Home! Take 20% off site wide. November 26 2020In lieu of holiday traveling, bring Bali to your "spa at home!" Offering 20% off site wide through 2020, stock up on your favorite organic oils and body scrubs. Don't forget Kim Collier is offering a 'Bali Bliss' getaway to her "spa-at-home" and gift your favorite lady a Balinese massage, right here in Whitefish Montana.
Love Your Mother & Happy Hemp Earth Day April 22 2019Sending love and global hello on this Happy HEMP Earth Day! From the desk of Kim Collier, energized "empty nester" still JAMU-ing. Excited to start CollierConcepts, dedicated to connecting venues and vendors to find best quality processes & products. Contact email@example.com #LetsChatCBD And here for JAMU too!
CBD Healthy New Year & Holiday Cheer! December 10 2018
Thank you for your support over 27 years & cheers to 27+ more years of herbal healing!
What's next? After nurturing our children to adulthood, and growing an international product company, it is clear to my heart that the onward path is paved with product collaborations, education & events highlighting herbal healing with a variety of CBD, hemp & cannabis products.
This will be happening via CollierConcepts (more info below). Plans for 2021 already in motion for supporting the best CBD products available, educational speaking engagements & TA DA..... #ExperientialEducation via CBD Lounges, curated by Kim Collier.
Stay tuned…so excited to share this with YOU and see you in 2021 and onward!
Love & joy to you and yours this beautiful holiday season & CBD Healthy New year 2021!
Blessings, herbal healing & deep peace.
In gratitude ~ Kim x
PS: You will find me via these two websites from 2019 and onward!
www.jamuspa.com | www.collierconcepts.com
CBD Beauty Buzz Webinar, happening December 10th! If you cannot join us live, you may listen at your leisure, program will be recorded and hosted via AMERICAN SPA.
Click for more information!
Gifts of wellness for you on jamuspa.com! Now through December 15th!
Stay tuned in 2019! CBD Lounge Experiences & Speaking/Educating at CBD Expos at https://cbdexpo.net/
Falling into Autumn with Purium! September 15 2018
We literally light up with our favorite Purium products! For the last 3 years, JAMU (and Blue Spas Inc and Collier Concepts) founders and operators, have been loving the uplifting results of using nutritional superfoods from Purium. With Purium's plant based products, we've felt the best we've ever felt, and in your 50's, that's a incredible win!
Purium goes back to the days before pesticides, chemicals and herbicides. They hold themselves to a standard that includes non-gmo, organic products that are free of artificial ingredients, fillers, hormones, or binders. Also, within their mission they have a 60-Day Unconditional Guarantee and are committed to education and sharing that knowledge with you.
We are particularly crazy about the Purium 'Cleansing' line and not only love recommending it, but swear by it! In addition to Purium's nutritionals, they also offer a pure, premium, full spectrum CBD. CBD offers a wide range of medicinal and therapeutic benefits -- want to know more? Stay tuned! Next month's newsletter will be featuring 'Intro to CBD,' answering all the tough questions and offering ways to incorporate this herbal body product to your daily self-care ritual.
Using the code: Kim Collier - save yourself $50 on your next Purium purchase! Please feel free to personally reach out to me at firstname.lastname@example.org for more information regarding Purium products and more personal testimonials!
Also, don't forget about The International Congress of Esthetics and Spa active lectures coming up! Speaking in Long Beach, CA (September 23rd through the 24th) and Miami, FL (October 28th through 29th) - join these active lectures, shining a light on the future of wellness and how to incorporate profitable and easy ways to include healthy options to guests and yourself! We would love to see you there! To receive 20% off your registration, use the code: Kim Collier.
In closing, HAPPY AUTUMN! Don't forget to mark your calendars to celebrate the Chinese Moon
Festival (also referred to as the Mid-Autumn Festival) on September 24th! During this festive time, families come together to celebrate the harvest under a full moon. The holiday is all about giving thanks, for nature’s abundance and for joyful reunions with loved ones. So with the spirit of gratitude, let it touch the loved ones around us and remind us how incredibly blessed we are to experience the color change of our landscape and feel to brisk floating within the air we breath.
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